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Insights: Masato Takamatsu

Latest articles written by Masato Takamatsu from JTB Tourism Research & Consulting Co..

Tourism Crisis Management

Tourism Crisis Management as Business Continuity Plan 3

Despite the urgent needs for preparing tourism crisis management to cope with unexpected crisis that may hit destinations and tourism industry on the globe, there exist many challenges and issues to prepare tourism crisis management plans and manuals. There are many cases where the tourism crisis management successfully minimized the casualty of the hazard and accelerated the recovery of the disaster-affected destinations.

Masato TakamatsuAdvisory Consultant

Tourism Crisis Management

Tourism Crisis Management as Business Continuity Plan 1

It is already six month since the gigantic earthquake hit Eastern Japan followed by huge tsunamis that destroyed many communities and lives of thousands of people living on the East coast of Tohoku Region. Since then, through the experience of this natural disaster, individuals and organizations in Japan have become much more concerned about protection from such disasters and management of the risks. However, when it comes to Tourism Crisis Management, I have hardly observed or heard about discussion or actual measures taken in Japan, except the China-Japan-South Korea Ministerial Conference on Tourism held in May concluded that the three countries will collaborate to establish a contingency system for emergent accident.

Masato TakamatsuAdvisory Consultant